Effortless and Comfortable : 5 Women-Led Western casual wear Brands

There is no type of clothing that allows our personality and choices to be reflected as much as western casual attire. The different varieties of tops, all the patterns on skirts, and the graphics on t-shirts let us truly express our own aesthetic. A more comfortable choice than formal wear, and a lot less hassle than ethnic wear with dupattas or sarees, this type of clothing is always our go-to when we want to sit back and relax. If you have been wanting to stock up your closet, here are 5 women-led Western casual wear brands for you to shop from.

1. Ur Mish by Urvi Mishra

Urvi Mishra wanted to utilize her degree from NIFT to make clothing that empowered the women who wore them. This led her to launch her Western casual wear brand, Ur Mish. Bright colors, vibrant prints, and flattering silhouettes describe the designs of this woman-led brand the most accurately. It is also a size-inclusive brand, where you will find sizes up to 4XL in almost all of their items. On their website, you can find a wide range of tops, skirts, dresses, co-ords, and jumpsuits.

Price range- ₹2,200 to ₹11,000

Women Listed Profile: https://womenlisted.com/urvi

2. B77 by Rachna Sarup

Rachna Sarup’s B77 is a brand that embodies sustainability in every step of the production of their items. This woman-led brand’s clothing has co-ords, dresses, and tops in soothing earthy shades and comfortable fitting. Their garments are accentuated with textures and patterns, making them just the right amount of elegant for everyday wear. They ensure responsible sourcing of eco-friendly fabrics like bamboo silk and bemberg linen; and they support women weavers from rural areas with their Be.Collective initiative. For every order you place, they will plant a tree sapling in your name and send you the geo-location as well as a certificate for it.

Price range- ₹2,277 to ₹11,077

Women Listed Profile: https://womenlisted.com/rachnasarup

3. 365 Days of Cotton by Dishu Jain

Dishu Jain’s 365 Days of Cotton has a range of Western casual wear where every piece is made with organic cotton. This woman-led brand ensures the finest quality of cotton that is ethically sourced.Within the categories of dresses, tops, and bottoms, there is an exhaustive variety of styles for you to choose from to fit your needs. There is an abundance of all-white ensembles where each item sports a distinctive design, but you will also find colors like black, red, and orange in their catalog.

Price range- ₹1,865 to ₹7,465

Women Listed Profile: https://womenlisted.com/dishu

4. Brew the Soul - Saumya Sharma

If you are someone who loves to wear clothes that lets you express your personality with some themed graphics, then you might want to see Brew The Soul. Founded by Saumya Sharma, this brand is a hub for western casual wear with motivational quotes, and quirky puns printed on the front. They offer it on garments like crewnecks, jackets, and hoodies. Their collections of t-shirts, sweatshirts, and bomber jackets are a one-stop destination for the fans of the global K-Pop boyband BTS, offering all kinds of designs related to them in their attires.

Price range- ₹799 to ₹1,499

Women Listed Profile: https://womenlisted.com/saumya

5. AffordableClothing2021 - Aashi Sachdeva

As the name suggests, Aashi Sachdeva’s brand AffordableClothing2021 offers pieces that are as easy on the eyes as they are on your wallet. You can browse from categories like tops, skirts, jackets, and cargo pants, where you will find a myriad of options in colors and designs. The range of jeans on their website is especially worth noting. Every possible style of jeans like boot-cut, flared, wide, slim-fit, straight, can be found here in shades of blue, black, brown, and white.

Price range- ₹350 to ₹850

Women Listed Profile: https://womenlisted.com/aashi

Whether it is lounging on your couch after a long day’s work, or meeting your friends at the mall, you cannot go wrong with Western casual wear. So, splurge on these brands by women entrepreneurs and know that you will always look effortlessly trendy with their designs.

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